PROJECT
GOALS
- Unified User Experience: Improve the mobile app and website interfaces for consistent user interactions.
- Updated Booking System: Simplify class and personal training session bookings with real-time updates.
- Health Service Integration: Incorporate virtual health consultations, physiotherapy, and nutrition services.
- Performance Optimization: Improve responsiveness and reduce load times.
- User Engagement: Introduce features like progress tracking, challenges, and personalized workout plans.
SOLUTIONS
- Real-Time Booking: Integrated a dynamic scheduling system allowing members to book classes and sessions.
- Personalized Dashboards: Developed user-specific dashboards displaying workout history, upcoming classes, and health metrics.
- Responsive Design: Ensured the website adapts flawlessly to various devices and screen sizes.
- Integrated CMS: Implemented a content management system for easy updates to class schedules, trainer profiles, and health articles.
- SEO Optimization: Enhanced website visibility through structured data and optimized content.
- API Integration: Connected third-party health services, enabling users to book virtual consultations directly through the platform.
- Data Synchronization: Ensured secure and real-time data exchange between the fitness club's system and health service providers.
- Load Balancing: Distributed network traffic to maintain optimal performance during peak usage.
- Data Encryption: Implemented end-to-end encryption to protect user data and comply with global data protection regulations.
TECHNOLOGIES
- Frontend: React, TypeScript, SCSS
- Backend: Node.js, Express.js
- Mobile: React Native
- Database: PostgreSQL
- Infrastructure: AWS S3, AWS Lambda, Vercel
- CMS: Contentful
- Analytics & Monitoring: Google Analytics, Sentry
RESULTS
- User interaction with the app increased by 25% within three months post-launch.
- Optimized booking process led to a 40% reduction in time taken to book classes.
- Successful integration of healthcare services has resulted in increased premium membership subscriptions.
- User feedback indicated a 30% improvement in overall satisfaction with the digital platforms.